-     Advanced techniques for effective writing :

-     Defining effective writing .

-     Characteristics of effective writers .

-     Understanding the hall marks of effective communicators.

-     Elements of written communication.

-     Writing in a business context.

-     Know your audience.

-     Understanding source of miscommunication.  

-     Tips for business writing .

-     Organizing contents :

-     The 3 forms of communication.

-     Using simple and specific language to avoid confusions.

-     Using positive language .

-     Applying rules for bullet points.

-     Maintaining an impersonal style .

-     Avoiding repetitions .

-     Using active verbs to promote response.

-     Writing style :

-     How to add a personal touch to business writing.

-     Organizing paragraphs effectively.

-     Using different tones .

-     The 6 C’s of effective writing .

-     Recognizing the importance of jargon .

-     Using visual aids to support text.

-     Proof reading your work.

-     Logical sequence of ideas :

-     Building your key massage .

-     Organizing the introduction, body and conclusion .

-     Structuring ideas from the bottom up .

-     Drawing impeccable conclusions.

-     Summarizing ideas effectively.  

 -    Responding to complex situations:

-     Building strong rapport with your audience.

-     Managing expectations.

-     Effectively handling difficult situations  .

-     Exercises and case studies.